We have been so excited about the new collection and are so happy to finally share it with you all! As you may or may not have noticed, there were a lot of changes around here with this release. Our website got a face-lift, we were also lucky enough to work with the amazingly talented Laura Morsman who shot all of the beautiful photos you see and our line received a complete overhaul.
We are most excited to release our own tee, a shirt designed by us and manufactured right here in ATX! To recreate the perfect tee we sourced organic fabric from an ethical and socially responsible factory, tweaked the pattern until the fit was perfect and we couldn't be happier with the results! This tee was a year in the making and the result is a soft and luxurious shirt.
We've been fortunate enough to experience some amazing growth this past year, which we are so grateful for, however with the growth came some growing pains. We were forced to reevaluate parts of our business to allow us to scale and meet the demand. Because of this we unfortunately had to retire some heroes and heroines, not to worry though, they are in the Wee Rascals vault and will surely be making a second appearance at a later date.
We hope you enjoy the line as much as we enjoyed creating it!
Kylie & Liz